Pam Perry, Book Publicity Coach

DREAMING THE BIG DREAM

If you want to make the most of your writing career, being an active participant in your overall marketing strategy is important.Getting out there on your own means writing one quality book after another and making sure the right people know about your masterpieces. That’s where a savvy marketing plan comes in.

Lesson #1 Worksheet – Marketing goals

1) NEW RELEASE GOALS – What do you want your marketing plan to accomplish for your current or upcoming release? What is your primary focus where this is concerned?

2) BACKLIST GOALS – What do you want your marketing plan to accomplish for your backlist titles? What is your primary focus where this is concerned?

3) AUTHOR GOALS – How do you want your marketing plan to impact your reputation in the industry and/or your network of supportive contacts?

4) BRANDING GOALS – Have you developed a new brand, changed your brand, or engaged in a career makeover? If so, what goals do you have for communicating your new brand to different audiences or promoting your new career endeavors?

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Who is Pam Perry?

Detroit Free Press recently called her "a marketing whiz on an almost immortal mission." Known as the “connector and PR coach,” Pam Perry knows how to pull the right people together for the right project at the right time and garner the right publicity.  Her public relations and advertising career spans over two decades.

A local Emmy Award-winning professional, Perry and has worked in the whole gamut of media ranging from the Detroit Free Press, various radio stations, and Christian Television Network (CTN). She has even published a 40,000-circulation magazine, Soul Source.  Perry has provided PR counsel to clients like McDonald's while at Hermanoff and Associates agency and provided fund development and public relations for Joy of Jesus, Inc. and The Salvation Army.

One of the nation's foremost experts in the African American Christian market, Perry is the chief visionary of Ministry Marketing Solutions, Inc., the public relations and marketing consulting firm launched in 2000. Some author clients include Bishop Thomas Weeks, Bishop T.D. Jakes, Bishop Donald Hilliard, Dr. Suzan Johnson Cook, and Pastor Bill Winston.

Her passion is Christian books and assisting writers in becoming authors through the American Christian Writers Association as president/founder of the Detroit Chapter. She hosts weekly teleconferences on various PR/marketing topics with self-published authors and provides PR counsel to ministries nationwide, training church marketing staffs.

For information about quantities and customization of this booklet, publicity coaching, ministry consulting, or to inquire about her availability for speaking engagements or seminars, contact her office at: 

Ministry Marketing Solutions, Inc.

248.426.2300

email: pamperry@ministrymarketingsolutions.com

http://ministrymarketingsolutions.blogspot.com